Our Purpose
“Every block of stone has a statue inside it, and it is the task of the sculptor to discover it.” Michelangelo
We believe everyone has the right to be motivated and fulfilled by their work - and when they are, they become more productive and effective.
We help individuals, leaders and organisations unearth their authentic identity, unique capabilities, purpose, and vision - so they can reach their full potential.
Our Beliefs
Visualisation is a catalyst.
We believe visualisation and meditation is a profound tool for discovering and harnessing one's true potential.
The subconscious mind holds valuable information.
Meditation gives us access to hidden information in real time, which we can use to work more intuitively and productively.
Authenticity is powerful.
When individuals align with their authentic selves, it not only enhances their own lives, it also positively influences everyone around them.
Better alignment delivers better outcomes.
When we align with our true gifts, we make better decisions that lead to better outcomes for all aspects of life.
Our Vision
To help individuals to realise their true potential, and to foster:
Greater fulfilment
Helping people find joy and satisfaction in their work.
Personal growth
Supporting continuous development and self-improvement.
Meaningful contribution
Encouraging purpose-driven work that benefits both the individual and their community.
Positive impact
Cultivating environments where people thrive and make a difference.
Who We Serve
We are here to support individuals to discover their true potential, and to put it to good use in the world.
Our services are designed for leaders, employees, business owners, and individuals who are curious about the transformative effects of connecting with their authentic selves and applying this insight to achieve a more purposeful, impactful, and fulfilling life.
Our objective is to engage 1,000 individuals on our programs by 2026, allowing us to support 1,000 young people to access our programs for free.
Meet Our Team
Justin Cooper
Co-Founder
30+ years in global brand marketing management, business coaching and consulting. Pioneered the Unearthd Business Visualisation process in 2012.
Author of ‘Marketing is Dead, Long Live Purposing.’
Chris Reay
Co-Founder
30+ years in global IT and consulting, leading international business development teams.
Highly skilled in building a strengths based team environment founded on safety, trust, and vulnerability - allied with a clear sense of purpose.
Certified Chopra Meditation Instructor.
Matt Brown
Leadership & Transformation Coach
20+ Years experience in Agile and Lean transformations at global companies like Pfizer, Nestlé and Lion, Matt combines expertise in organisational effectiveness with a passion for leadership development, team engagement and psychological safety.